Other than the Zillion hype and as expected, an attendance that seems to be down 20 or 30% (14% for the organizers), a few announcements or keynotes worth noticing:
** Interesting co-pro with Endemol, Gaumont, MySpace and a distribution partner and advertisers already joined in. From Reed Midem newly launched MIP Blog
** Sir Martin Sorrell from WPP on the ever-changing business model "Whether you want to call it disintermediation or not, the traditional notion of profitability is being challenged". Full summary at C21media.
** Disney also taking a stance for the 'freedom of online viewing' @ c21
** All the large media companies wondering what to do about online video while it soars and still hardly gets monetized: free? more ads? online HBO model? @ FT
** and in the meantime, change and weird rumors go on: lots of talks and noise on ZillionTV at MIP, Disney adding content on YT and rumored to be buying a stake in Hulu, Orange buying back-end from Kangaroo, and of course Google to buy (or not? or yes? or?)Twitter, to add micro search to mega search, geo search, e-mail search, desktop search, etc...
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