Video consumption is at an all time high with >150 hrs per month in the US {Side note: where do people find time to watch that much TV?: that's 5 hours per day!!!}.
For youngsters, non-television TV watching is already significant with 6.2% of video consumption happening on mobiles for 12-17 yrs old and 4.3% online for the 18-34.
Full downloadable Nielsen report and more details here:
New Nielsen Numbers Reveal Key Video Behaviors by Age Group
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